Services - Powerhouse Creative Marketing

Full Service

We provide a One-Stop, full complement of branding and advertising services from strategy to execution, including:

Strategy

A practical approach and collaborative facilitated process ensure we end up on the same page for Brand Positioning, Brand Strategy, Marketing Communications, Media Strat Plans and execution.

Design

Everything from packaging, point-of-sale, mailers, brochures and corporate identities to building wraps, websites and exhibits.

Production

We are proud of our ability to source and supply marketing collateral cost-effectively.

Online

We synthesize your online presence through the design and implementation of responsive and user-friendly websites with relevant and resonant social media management and online advertising. We enhance the power of your brand through marketing efforts such as Content Development, Online Advertising, Mailers, SEO (Search engine optimisation), PPC (Pay per click) campaigns and Social Media Initiatives.

Inbound Marketing

Lead generation is a numbers game to convert prospects to qualified leads for you to convert to sales. Outbound campaigns are complemented by online inbound executions that leverage the content we create to channel personas through a lead generation funnel.
All that’s left is for your team to convert leads into orders.

Sales Activate

We have developed a proprietary Activations Campaign and Consumer Awareness Programme that delivers proven results at the point of purchase. Not your toothpick-and-cheese type of activation, it delivers in-depth product knowledge and consumer conversion for lasting sales impact and market leadership.

Traditional Advertising

All above and below-the-line integrated executions, ranging from TV, radio and online to print, POS, brochures, catalogues, packaging, mailers and outdoor media.

Media Planning & Buying

Our in-house media department negotiates the best price and position for your brand with media owners.

Powerhouse Creative Marketing

Established in 1982, Powerhouse builds on a solid foundation as a full-service agency including online, social and inbound lead generation engagement. With a reputation for producing exciting integrated campaigns that deliver results, Powerhouse leverages proprietary techniques in conjunction with existing and new research, to discover the market insights that influence your brand’s positioning and strategy.

Our passion for discovering insights and developing exciting strategies is matched by our creative campaigns designed to achieve your objectives.

By moving quickly, to deliver creative strategy and aligned executions which nurture customer engagement we ultimately do what an agency is supposed to do – build your brand equity and grow your top and bottom lines.

We are committed, focused and passionate about developing and executing creative across all customer touchpoints for Online, ATL or BTL executions that will evolve your brand, such as:

Understanding target markets
Brand origination and brand development
Developing smart advertising and marketing action plans
Creative concepts within the boundaries of brand advertising
Translating concepts into well-crafted communications
Implementing solutions
Ensuring creative consistency across media channels

Powerhouse Creative Marketing

The Powerhouse executive team offers a diverse wealth of campaign knowledge, in a broad range of communication disciplines, for most market segments and industries. Leveraging combined experience of more than 50 years to ensure deep insight and solid delivery for clients large and small.

Over and above extensive market sector experience, we recognise that while every industry is different, target market and consumer behaviour share similarities which are harnessed to our client’s benefit.